PFG's vday round up
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Most People Fail at Valentine’s Day: Show Some Love with PFG’s V-Day’s Round-Up

Stop failing Valentine’s Day. Upgrade to Publicity For Good’s curated Vday round-up of ethical jewelry, luxury travel, and soulful brands built on real purpose.

It seems we aren’t quite the romantics we imagine ourselves to be. Whether it’s the pace of a fast-paced world or simply a lack of inspiration, most of us usually fall into the last-minute trap of settling for generic chocolates or standard bouquets that lack a deeper connection. Recent data show a startling disconnect: nearly 60% of people give their partners a failing grade for the effort invested in Valentine’s Day. The truth is, purpose-driven gestures always resonate more deeply than convenience.

We believe that every gift should tell a story. That’s why we’ve curated a thoughtful and intentional list designed to help you move past a “passing grade” and become a master of meaningful expressions in your relationship. These selections are more than just products; they represent heart-centered choices that feel intentional, unique, and sincere. This year, lead with purpose and give a gift that reflects your brand of love.

© La Joya Jewelry

La Joya Handcrafted Jewelry

Skip the big-box stores and choose La Joya, where sustainable, ethical luxury meets timeless style. By choosing lab-grown vs. natural diamonds, you get high-end sparkle through ethical jewelry that is both affordable fine jewelry and entirely conflict-free. It’s the perfect way to gift a meaningful Valentine’s surprise that aligns with your values.

© Manhattan Beachwear

Manhattan Beachwear

For your next “baecation,” skip the generic racks and choose The Manhattan Collective, a swimwear company designed by women, for women. Offering options for every body, age, and lifestyle, their collection features high quality and luxurious craftsmanship with fashion-forward styles with exceptional fit and comfort.

Whether you crave La Blanca’s elevated, trend-driven swim, Maxine’s timeless, confidence-first designs, or the youthful, bold, and flirty vibe of Sunshine 79, these suits are built to hold their shape and stay move-ready from poolside to beach.

© Deux Mains

Deux Mains Leather Saddle Bag

A gift with a story carries a different kind of weight. Deux Mains offers style with purpose, crafting premium leather goods through a commitment to fair trade and ethical production. Founded by a published author and entrepreneurship and disaster relief expert, the brand focuses on social impact and empowerment for artisans in Haiti.

These durable, one-of-a-kind saddle bags are made from repurposed materials, embodying sustainability and responsibility. It’s more than a gift; it’s luxury built on business building that changes lives. 

© State Line Distillery

State Line Small-Batch Spirits

Elevate your Valentine’s toast with State Line Distillery, a founder-led, Wisconsin-based craft distillery dedicated to thoughtful flavor innovation rooted in craftsmanship and taste. As a modern Midwestern distillery with national appeal, they produce high-quality spirits designed for both sipping and cocktails. 

Whether mixing a signature drink or enjoying them neat, their smooth profiles reflect a commitment to responsible, intentional drinking, making them the perfect choice for a sophisticated and mindful celebration.

© Stella Jets

Stella Jets Private Travel

For the ultimate romantic escape, Stella Jet Brands is redefining the potential of private travel. As a luxury aviation and experience brand, they offer on-demand private flights and customized luxury experiences through a unique concierge service that manages everything from pets and catering to personalized travel schedules.

Stella Jets combine aviation, hospitality, and entertainment for a seamless luxury lifestyle experience. Plus, your journey supports a brand committed to community outreach, making this the gold standard for high-impact travel.

© SingleTree Lane

SingleTree Lane Dreamy Pullover

SingleTree Lane sits perfectly at the intersection of art and comfort, offering thoughtfully designed, ethically produced fashion. As a brand built on intentional consumption, they create timeless silhouettes meant to be worn year after year.

With founder-led styling expertise that prioritizes real-life wearability, their vibrant knits offer sustainability without sacrificing style. Whether for a cozy night in or a city stroll, these unique pieces are the perfect fit for a partner who values quality and purpose. 

© Mint Tools

Mint Professional Hair Tools

While most hair tools feel mass-produced, Mint Tools bridges the gap between salon performance and home styling. Founded by a stylist-engineer duo, every curling iron and waver is designed with precision, comfort, and real results in mind, ensuring professional quality for the everyday user.

These tools of beauty offer a high-performance, ergonomic experience that makes “getting the job done” fast and easy. Truly, a thoughtful gift that provides a seamless morning routine, combining technical expertise with a stylist’s touch for a look that lasts.

© Manchester Farms

Manchester Farms Gourmet Quail

Skip the crowded steakhouse for a gourmet meal with Manchester Farms, the oldest and largest quail farm in America. As a trusted, family-owned supplier to chefs and home cooks nationwide, they offer premium, responsibly raised quail that offers a sophisticated “wow” factor for any romantic dinner.

As one of America’s leading quail producers, they use an education-first approach to show how their nutrient-dense quail eggs and meats are ideal for modern healthy eating. Bring home something special, world-class from the largest and most trusted quail farm in the U.S. for a truly intentional Valentine’s toast.

© everbowl

everbowl Açaí Bowls

Valentine’s Day isn’t just for chocolate. For active couples, everbowl provides fuel for movement for your special someone. As a category-defining superfood QSR brand, everbowl offers accessible, and craveable superfoods perfect for a morning-date or even a post-hike.

With a focus on all-day functionality, their customizable bowls are packed with nutrients to keep you energized. It is the perfect healthy treat for those who value wellness and flavor.

© Sawyer

Sawyer Outdoor Safety Gear

For the adventurous couple, Sawyer offers a different kind of luxury: the freedom to explore. Sawyer has been protecting adventures, serving as the trusted choice for outdoor enthusiasts who refuse to let the elements or contaminated water stand in the way of making memories.

Whether you’re preventing malaria in Africa or just keeping you safe at camp, Sawyer products work when it matters most. From rugged water filtration to high-performance protection, it’s a thoughtful, “I care about you” gift for anyone planning a big trip this year.

© Joolies

Joolies Organic Medjool Dates

Joolies are nature’s candy. It’s fresh, never dried Medjool dates straight from a family-owned organic farm in Coachella Valley. As a nutrient-dense superfruit, they offer natural sweetness and are a perfect high-fiber fruit snack or natural sweetener alternative for modern lifestyles.

Whether as a versatile snack or a quick Valentine’s appetizer, they are the best healthy snacks for those who value quality.

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Whether you’re looking to go all out with a private flight or just want to upgrade your next date night dinner, the goal is to choose something that actually says you’ve been paying attention. A little effort goes a long way in turning a “failing grade” into a Valentine’s Day they’ll actually remember.

If any of these caught your eye, we encourage you to head over to their websites to see the full collections, check out the color options, and get to know the stories behind the makers.

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